Arrival
Around 7900 BC, some of the island's earliest known communities crossed the water and made their homes here. Thousands of years later, SANDEL's founder arrived too: young, and new to it all.
SANDEL ÉIRE. The land we call home.
The land we call home.
Founders' Edition in development
You do not have to begin
somewhere for it
to become home.
ArrivalBelongingHome
Circa 7900 BC.
Mount Sandel
Above the River Bann lie traces of some of the earliest known homes in Ireland, from around 7900 BC.
People crossed the water, arrived, and stayed. We take our name from that beginning.
The HouseFragrance No. 001
ÉIRE
After the rain.
The island in the moment after rain: every green turned vivid, the air cold and clean, light breaking through.
Extrait longevity.
Eau de parfum transparency.
- Green citrus
- Aromatic
- Woody
- Mineral
- I
Sunlight
Citrus / Pomelo / Green mandarin / Pineapple
Light breaking through cloud.
- II
Rain
Ginger / Violet leaf / Green leaves / Wet stone
Water on leaves and stone.
- III
Forest
Vetiver / Moss / Cedar / Patchouli
Roots, moss and old wood.
- IV
After
the rainMineral woods / Clean musk / Traces of citrus
Clear air. Clean skin.
The mark
Drawn from the outline of a Mesolithic stone tool.
StoneThe island's earliest human story, held in the hand.
LeafThe land itself: its forests, its endless green.
SailA crossing over water, and an arrival.
GoldSunlight after rain. The straight line is continuity through time; the curve, the path to belonging.
An object to keep
Emerald glass on a heavy clear base, crowned by a sculpted cap in antique gold. Recognisable before the name is read.
Be there for the first drop.
ÉIRE is in development. Join the Founders List for letters from its making, and first word when the Founders' Edition is ready.
Follow the creation of ÉIREThe House
You do not have to begin somewhere for it to become home.
SANDEL, Irelandc. 7900 BC
Belonging
They learned its rivers, forests and weather. The founder grew up here, in the rain and the green, and built a life.
Home
In time, the island became home. Not because anyone began here, but because they stayed.
The name
Mount Sandel
On a bluff above the River Bann, Mount Sandel is one of the earliest known settlement sites in Ireland, dated to around 7900 BC.
We do not claim its history. We carry its idea: that a place becomes home through arrival, and time.
Its mark is the outline of a stone tool, the oldest kind of craft.
The Ireland we mean
Rain Wet stone Forest Atlantic mist Deep green Old stories Craft Myth Darkness and then, sunlight
Original
Every SANDEL fragrance is its own composition. Never a copy of another.
Kept
Bottles designed to outlast the fragrance they hold.
Unhurried
ÉIRE will be released when it is ready, and not before.
Follow the creation of ÉIRE.
Fragrance No. 001
ÉIRE
The land
Extrait de Parfum. 100 ML concept.
Founders' Edition in development
After the rain.
Standing in Ireland just after rain: every green turned vivid, stone and soil giving up their scent, sunlight breaking through the cloud. Intensely fresh, and built to last.
- FamilyGreen citrus
- Aromatic
- Woody
- Mineral
The composition
OpeningSunlight
Grapefruit, honey pomelo, bergamot, green mandarin, crisp green pineapple, juniper
HeartRain
Fresh ginger, violet leaf, petitgrain, fig leaf, green vegetation, rain accord, mineral stone accord, Atlantic air
BaseForest
Haitian vetiver, refined patchouli, oakmoss accord, cedar, mineral woods, ambergris-style materials, clean musks
The Atlantic Green Accord
SANDEL's signature accord, at the heart of ÉIRE.
- Cold Atlantic air
- Rain
- Wet Irish stone
- Crushed green leaves
- Forest
- Moss
- Clean skin
Extrait longevity. Eau de parfum transparency.
Powerful
Never heavy, syrupy or cloying.
Clean
A transparent, crystalline finish, fresh to the last trace.
Unisex
Masculine-leaning, made to be worn by anyone.
The bottle
- GlassDeep emerald, set on a heavy clear base.
- CapSculpted antique gold, shaped like an artifact.
- MarkThe SANDEL stone-leaf, the first thing you see.
- Fragrance
- ÉIRE, No. 001
- Concentration
- Extrait de Parfum
- Size
- 100 ML concept
- Family
- Green citrus, aromatic, woody, mineral
- Character
- Masculine-leaning unisex
- Availability
- Coming soon
Be there for the first drop.
Letters from the making of ÉIRE, and first word when the Founders' Edition is ready.
Follow the creation of ÉIREJournal
Stories from Ireland, and from the making of SANDEL.
Story 01
The land we call home
On arrival, belonging, and the idea behind the house.
Read the storyStory 02
After the rain
The moment ÉIRE is built to hold.
Story 03
An object to keep
Designing a bottle you keep after the last drop.
Forthcoming
- Notes from the laboratoryFollowing ÉIRE from first trials to the Founders' Edition.In preparation
- Wet stoneOn building a mineral accord that smells of rain on rock.In preparation
- The first dropWhat the Founders' Edition will be, and when.In preparation
The Founders List
Be there for the first drop.ÉIRE is in development. Join to receive letters from its making, and first word when the Founders' Edition is ready.
Contact
For press, partnerships and private enquiries, write to us. We read every message.
- PressImagery, interviews and the story of the house.
- PartnershipsRetail, hospitality and creative collaborations.
- Founders ListQuestions about the first release.
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Thank you for writing. We will be in touch.
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Privacy
SANDEL collects only what you choose to share: your name and email address when you join the Founders List, and the details you include when you contact us.
How we use it
To send you updates about SANDEL and ÉIRE, and to reply to your messages. Founders List emails are sent only with your consent, which you can withdraw at any time using the unsubscribe link in any email, or by contacting us.
What we never do
We do not sell your information. We keep it only for as long as these purposes require.
Your rights
You can ask to see, correct or delete the information we hold about you at any time through our contact page.
Terms
This website presents SANDEL and its first fragrance, ÉIRE, which is in development. Nothing on it is an offer for sale.
Concepts
Descriptions, images and bottle designs shown here are concepts and may change before release.
Ownership
All content, including the SANDEL name and mark, belongs to SANDEL. Please do not reproduce it without permission.
Future sales
Full terms of sale will be published before any product is offered.